Users will soon have a new feature that allows them to reduce the amount of AI-made media appearing in their feeds. This initiative comes as the company announced that it presently contains in excess of 1 thousand million AI videos.
Testing and Rollout
The update is being tested over the coming weeks before a widespread release. This shift coincides with a increase in AI-generated material, spurred by emerging content generation software.
AI Content on Other Platforms
It has been noted that approximately one in 10 of the fastest-growing video streams on a competing service primarily display AI-generated videos. A large amount of this output is deemed “AI slop”, a phrase for substandard, factory-style content that is typically absurd or dreamlike.
Based on user feedback that a lot of users like content created using AI tools, ranging from digital art to educational videos, and we want to offer the community the power to see more or less of that, depending on their own choices,” stated a platform representative.
Volume and Proportions
The platform shared that there are now 1.3bn videos on its network labeled as made with AI. In total, in excess of 100 mn pieces of content are submitted to the service every day, making clips made by AI a relatively small portion of its complete catalog.
Customizing Your Feed
Viewers will be able to reduce or increase the volume of AI content they see by accessing the “manage topic” feature in the app and choosing AI-made media. Further subjects that are already be adjusted under the setting include news, fashion, cosmetics, and movement.
AI Disclosure Rules
TikTok’s rules mandate content makers to identify lifelike AI-generated content, and it forbids harmful deepfakes of well-known individuals or crisis events. Any realistic AI video that is not labeled can be deleted under its user guidelines.
In addition, the platform will from now on attach an AI-generated tag to content made using its own AI tools, or flagged by an cross-platform project for spotting content made by AI. This step is designed to deter users from attempting to evade the tagging system.
Responsible AI Funding
TikTok is also introducing a $2 million awareness program for experts and groups to develop informative material about responsible artificial intelligence. This initiative will support non-profit groups focused on training computer science.
Content Safety Approach
TikTok has supported its moderation strategy, during discussion over intentions to lay off hundreds of content moderators in the UK. The company is set to eliminate a significant number of roles in its content moderation division in London, with trade unions and online safety experts raising concerns that people are being substituted by AI moderation.
A company official explained that staff-based oversight would continue to be important, but artificial intelligence can shield workers by removing the most distressing content prior to it is viewed by people. TikTok stated a significant reduction in explicit and harmful content reviewed by safety staff over the previous year due to intervention by its automated systems.
We believe it is crucial to integrate staff and AI to ensure user safety,” the official commented. “We’ll have people as integral to the approach, but we further consider it’s extremely critical to minimize viewing of unsafe media as swiftly, which is why a extensive automated help is really helping us operate efficiently.”
